Boyd Jephson (1940–2006)
Divine Symbology of the Celestial Benevolence Welcome Center
1967

Pacific Electric Sign Co., est. 1922, Las Vegas, Nevada. Powder-coated steel and aluminum, neon tubing and wire with glass tubing suspension frames, incandescent bulbs, electrical components. 78⅜ × 72⅛ × 12". Collection of the author.

"Divine Symbology of the Celestial Benevolence Welcome Center" by Jonathan Hoefler, from the Apocryphal Inventions project.

Busloads of wide-eyed flower children opened their hearts to this, the sacred tongue of the Upanishads. Intellectuals noted with interest that the symbols had originated with George Bernard Shaw. And skeptics of every stripe were gratified to learn that these were the shapes first envisioned by Sir Thomas More — or was it John Dee? (In a pinch, it would be Heinrich Cornelius Agrippa, whose obscurity made him an unimpeachable patsy. Brother Lemuel kept a copy of the book on hand, just in case.) In truth, the mystical ciphers that adorned the Celestial Benevolence Welcome Center in Las Vegas were leftovers from a local scrapyard, purchased at a discount by Boyd Walter Jephson, long before he began styling himself as Brother Lemuel.

At his trial, experts would testify that invented alphabets had played an important part in the development of Mormonism, and had a continuing role in respected literary works such as The Lord of the Rings. The Assistant United States Attorney took a different tack, focussing on the ‘revealed texts’ of Jephson’s barmy, syncretic religion, connecting them persuasively to an episode of The Twilight Zone, and the cryptic markings on the slim volume carried by the visitor from outer space. (As a teenager, Jephson’s fascination with aliens had made him a plummy target for the many UFO cults that thrived in Chicago in the fifties: he fell under the spell of Dorothy Martin, the middle-aged housewife who led the Brotherhood of the Seven Rays on instruction from beings from the planet Clarion, later joining William Ferguson, whose psychic communications with ‘Khauga of Mars’ had prompted the establishment of the Cosmic Circle of Fellowship.) As a condition of his copping to seventeen counts of tax fraud, Jephson’s elocution included an admission that his ‘Divine Symbology’ was nothing more than a typographic prop for performing a cold read, a mechanism to help Jephson draw in visitors, gain their trust, and abscond with their savings.

Shown here are the symbols representing the ‘ten spheres of enlightenment’ in the Center’s cosmology, assembled from parts originally used to promote two casinos, two liquor stores, a car wash, a check cashing service, an amusement park, a nightclub, a variety theatre, and a drive-through chapel. How these origins related to the ten enlightenments of the Center, only Jephson knew.

Published December 1, 2023. Copyright © 2023 Jonathan Hoefler.

 

About

The objects in the Apocryphal Inventions series are technical chimeras, intentional misdirections coaxed from the generative AI platform Midjourney. Instead of iterating on the system’s early drafts to create ever more accurate renderings of real-world objects, creator Jonathan Hoefler subverted the system to refine and intensify its most intriguing misunderstandings, pushing the software to create beguiling, aestheticized nonsense. Some images have been retouched to make them more plausible; others have been left intact, appearing exactly as generated by the software. The accompanying descriptions, written by the author, offer fictitious backstories rooted in historical fact, which suggest how each of these inventions might have come to be.

These images represent some of AI’s most intriguing answers to confounding questions, an inversion of the more pressing debate in which it is humanity that must confront the difficult and existential questions posed by artificial intelligence.

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No. 61. MK-HERA Item 6 — 25X3, 20230220

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No. 63. Mechanical Marinetti